Seminars 2019

Experience Africa 2019 will host 8 inspiring seminars. Our full seminar programme features the most sought after speakers and influential voices from the industry. Seminar sessions will cover relevant issues that need to be addressed and education on need-to-know topics, offering fresh thinking and stimulating debate. Whether it be opportunities, future trends or new experiences to discover, our seminar line-up is shaping up to really rock!

As part of our partnership opportunities, exhibitors are invited to sponsor a day of seminars. This includes branding of the seminar room for the day, as well having the opportunities to present your product in the Destination Seminar. More information is available on our partnership opportunities page.

Check out the seminar topics we have lined up for this year!

 

DAY 1
24 June 2019

 

INTRODUCING EXPERIENCE AFRICA 2019

Experience Africa will kick off with a keynote speech from WWF’s Vice President for Travel, Tourism and Conservation, Jim Sano! Join us to hear Jim talk about the biggest issues facing the African travel industry today and how we can work together to create responsible travel experiences. Sustainability and conservation are key themes for this year’s show so Atta will also be there to talk through their new Sustainability Charter. The seminar will be hosted by motivational speaker, The Other Michael Jackson, who will act as moderator throughout the show.

 

THE ROLE OF THE TOUR OPERATOR IN THE 21st CENTURY

With expert travel advice now only a click away, independent travel has become easier than ever. We will explore just how tour operators can stay relevant with a focus on understanding their market, offering unique experiences and utilising insider knowledge.

 

RWANDA DESTINATION SEMINAR

Rwanda presents excellent tourism assets from the world-famous mountain gorillas in the Volcanoes National Park, Big Five in Akagera National Park; 13 species of primates in Nyungwe National park, about 700 species of birds to the unique culture, heritage and adventure experiences which makes Rwanda a must-see tourist destination.

DAY 2
25 June 2019

 

THE IMPACT OF APPS AND INFLUENCERS ON THE WAY WE TRAVEL

Now that travel memories and stories are shared instantly all over our digital devices, we discuss how operators can harness the unstoppable influence of social media and use digital insights to understand the mindset of today’s tech savvy consumers.

 

IS OVERTOURISM TO AFRICA A THREAT?

Increased tourism can create job opportunities and lead to improved infrastructure. But what happens when certain hotspots within a destination become too popular? We look at initiatives that protect local communities and the environment whilst capping visitor numbers.

 

SOUTH AFRICA DESTINATION SEMINAR

South Africa is a dynamic, vibrant destination that offers an unrivalled wealth of experiences to the traveller and who better to serve as ambassadors than the people who know it best – the locals. Meet Your South Africa with the people that know it best. 
DAY 3
26 June 2019

THE RATINGS ECONOMY: HOW TO OVERCOME THE CHALLENGES AND REAP THE REWARDS

For many businesses, a single complaint on social media or a bad review can risk damaging a carefully-cultivated reputation. This session explores tried and tested ways to use ratings websites in your favour, and other effective ways to boost your online ranking. 

GREEN THINKING AND GOING BEYOND PLASTICS

As the anti-plastic movement gains momentum, we look at the risks of industry greenwashing on this very hot topic. How can we ensure eco claims are genuine, and how we can be responsible travellers without doing more harm than good to local communities?

ZIMBABWE DESTINATION SEMINAR

A journey to Zimbabwe will take you through an attractive patchwork of landscapes, from highveld, balancing boulders and flaming msasa trees, to laidback towns, lush mountains and lifeblood rivers. Where you can spot the Big Five in its national parks, discover World Heritage – listed archaeological sites and stand in awe of one of the natural wonders of the world, Victoria Falls.

 

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